Branding and Promotion

Contact(s)

Kaven Delarosbil

Kaven.delarosbil@aeromontreal.ca

Workgroup members

Patricia Bergeron, Bell

Catherine R. Cunningham, Pratt & Whitney Canada

Marlène Daugarou, AV&R

Julian Lucchesi, Centech

Marc Masluch, Bombardier

Nadine Mercure, consultant

Martin Perron, Bloom

Annabelle Duchesne, Airbus Canada

Nathalie Scott, MHIRJ

Québecs aerospace industry is a source of pride that stands out in Québec and abroad.  

The Branding and Promotion Committees primary mandate is to support Aéro Montréalworking groups and secretariat with communications and public relations activities aimed at promoting the aerospace industry in Québec and around the world. It is made up of representatives from the communications field and the aerospace industry; its members are mainly communications professionals with extensive experience. 

 

Objectives 

  • To propose innovative communications approaches and methods in line with Aéro Montréal2019-22 Vision: to become the most innovative cluster in the world. 
  • At the request of the board or secretariat, to develop major communication projects that meet industry needs. 
  • To promote Québecs aerospace sector to members and the public, locally, nationally and internationally. 
  • To offer a range of services to current and potential Aéro Montréal members with a view to attracting, satisfying and retaining them. 

 

Key projects 

  • Rise to the Future advertising and public relations campaign aimed at recruiting aerospace students 
  • Preparing and implementing Aéro Montréal's communications plan 
  • Member satisfaction survey 

Workgroup President

Catherine Thibault 
Workgroup President 
Director, Public Affairs and Global Communications
CAE